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Facebook
is a social networking service for high school, college, university, corporate,
non-profit, and geographic communities primarily in English-speaking countries.
The site has some similarities to MySpace, but differs in account availability,
user control of display content, real-world identity, and overall neatness of
appearance. As of December 2005, it has the largest number of registered users
among college-focused sites (at over six million US college student accounts
created with an additional 20,000 new accounts being created daily). It is the
number one site for photos, ahead of public sites such as flickr, with 1.5 million
photos uploaded daily and is the seventh most trafficked site in the United
States.
Anyone
with access to a valid e-mail address from 2,000+ universities can register
for and access the site. This includes university students, alumni, faculty,
and staff, although the vast majority of Facebook’s users are students.
Facebook is also available at 25,000+ American and Canadian high schools as
well as 850+ corporations and non-profit organizations, such as Microsoft, Pepsi
and Teach for America. The site is free to users and generates revenue from
advertising including banner ads and sponsored groups (revenue is rumored to
be over $1 million per week). Users create personal profiles, typically containing
photos and lists of interests, exchange private or public messages, and join
groups of friends. The viewing of detailed profile data is restricted to users
from the same school or confirmed friends. The site boasts incredible usage
statistics as, according to TechCrunch, "about 85% of students in supported
colleges have a profile [on the site]. [Of those who are signed up,] 60% log
in daily. About 85% log in at least once a week, and 93% log in at least once
a month."
Facebook
employs people in Palo Alto, California and in Boston, Massachusetts. The name
of the site is based on the paper facebooks that many colleges give to incoming
students, faculty, and staff depicting members of the campus community.
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